Storyboard for Dunkin' Donuts Commercial

     

The storyboard for my groups project of a Dunkin’ Donut commercial was created successfully. We are explaining how the commercial will go on the actual day we record. We are recording the commercial in two places in our school.  The commercial will start at our selected location at the patio by building 5. The voiceover will be “Have you ever had donuts? But have you ever had Dunkin’ Donuts?” I will appear with a box of donuts from Dunkin’ Donuts at the setting then there will be a zoom in on the box in a creative filter. We will be standing by building 5 stairway for the clip and the rest near the courts near building 5. The area by building 5 has great lighting and space for the production.

      The voiceover at this point will be “Dunkin’ Donuts is different than any other donuts brand you have ever had." We would like to be able to put different filters on our film when editing so that will be for later. We want the commercial to look better than it might actually look in real life. Our goal is to catch the audiences eyes and to do that we need to edit out commercial to look appealing to other people. The filters can also highlight the product.We always need to make it entertaining and have a plot. Making it entertaining explains why we use the voice overs and me and my patented communicate during the commercial. We not only want to grab the audiences attention, but to make the products appealing to the eye. To do this the plot and effects that we want to contribute will need to be put together successfully and on time.

      Both Gaby and I will meet up at the patio. After a few seconds of shots by herself, Gaby will ask for some of the delicious snacks and coffee with the voiceover “Dunkin not only has the best and warmest donuts but also has the most amazing drinks.” We will then zoom in on the coffee with the having some coffee and donuts together. This would make the product more remember able in the audience's heads. We will also create a lively atmosphere together and showing the varieties to give information to the audience. The varieties will include different types of donuts and beverages to acomodate them. Using the coffee and donuts to show people what dunkin products actually are and look like will make the audience be attracted enough to actually purchase the donuts. We also want to attract young millennials and the working class as they are the ones who usually coffee and sweets. Gaby and I are hoping to attract that type of audience by creating a young and active persona.We will use donuts that look appealing and advertise them the best we can.